19
May
This seminar explores the consumer decision-making process in times of change and offers tools on how to unravel the 'What's in it for me?' question. Troy Adams, Managing Director of TechPath, and Dr Anita Love, Program Director Master of Business at Griffith University, will show you how businesses can gain an insight to their customer's mindset and, through that, demonstrate that they provide the solution to their customer's needs.
